The master agreement approach

 

When working with government agencies, ensuring consistent communication, financial visibility, and a well-organized roadmap is crucial for the success of any digital project. At Agifly, we’ve developed a robust approach to master agreements that allows us to collaborate effectively and deliver long-term digital solutions. Our process involves structured sessions every three months to update the product roadmap and provide clear financial visibility for the next 6 to 12 months.

In this post, we’ll share how we organize regular roadmap sessions and financial planning through a case study with APAQ-W, a government agency for promoting Wallonia’s agricultural products. We’ve built multiple websites for APAQ-W, such as Tabledeterroir and Jeclicklocal, all connected through the same back-office infrastructure.

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5 Key Elements of Our Master Agreement Process

Define Long-Term Collaboration Goals

At the start of any government project, it’s essential to align on long-term goals. This is more than just agreeing on the immediate deliverables—it involves understanding the agency’s broader objectives and how digital tools can support them over time. Our approach ensures that every roadmap we create ties back to these overarching goals.

Maintain Financial Transparency

Government agencies operate under strict budgetary constraints, and transparency is key. We provide clear financial forecasts that span 6 to 12 months, offering agencies the ability to plan ahead with full visibility on costs. This ensures there are no financial surprises and allows for more effective budgeting.

Adapt to Evolving Needs

Government projects often have to shift focus due to policy changes or evolving priorities. Our proces is built on flexibility. Regular check-ins ensure that we can pivot quickly when needed, while keeping the core of the project intact.

Ensure Consistency Across Multiple Platforms

For agencies managing multiple websites or digital products, consistency is key. We build scalable back-office solutions that ensure all products can be managed from a unified system. This approach streamlines content updates and ensures a cohesive user experience across all platforms.

Implement a Roadmap with Regular Milestones

Instead of one-time project plans, we break down the work into smaller, manageable chunks. Every quarter, we host roadmap sessions with stakeholders, reviewing progress, addressing new needs, and setting milestones for the next phase. This method keeps the project on track and ensures continuous progress.

Our Approach

Building a Framework for Collaboration

In a master agreement, our approach is about laying the groundwork for long-term success. It’s not just about delivering one project; it’s about building a partnership that evolves over time. We prioritize:

Understanding the Agency’s Mission

Before any work begins, we dive deep into the agency’s objectives. Whether it’s supporting regional initiatives like APAQ-W’s agricultural promotion or facilitating public services, we align our roadmap with these larger goals to ensure our work is always strategically focused.

Creating a Flexible Financial Model

We help agencies manage their budgets while also giving them the flexibility to add new features or adjust priorities as needed.

Engaging Stakeholders Continuously

A key part of our approach is making sure all stakeholders are engaged at every stage. Government projects often involve multiple departments, and we work to ensure everyone’s voice is heard, from top-level management to technical teams.

Our Process

Executing the Roadmap

Once the framework for collaboration is in place, our process focuses on execution. It is designed to ensure that we meet all deadlines, milestones, and budget requirements while continuously improving the digital products. Here’s how we work:

Quarterly Roadmap Sessions

Every three months, we hold detailed planning sessions with the agency’s stakeholders to review what’s been accomplished, assess current priorities, and map out the next quarter. This ensures the project remains aligned with the agency’s needs and that we can adapt to new priorities in real time.

Building Scalable, Interconnected Platforms

For APAQ-W, we created a centralized back-office system that connects all their websites. This allows the agency to manage multiple sites—like Tabledeterroir and Jeclicklocal—from a single interface. The benefit? Streamlined content management, reduced redundancy, and a unified user experience across their entire digital ecosystem.

Financial Reporting and Budgeting

After every roadmap session, we update the financial plan to reflect any changes. This ensures that APAQ-W and other government clients have a clear understanding of upcoming costs and can adjust their budgets accordingly. It also provides peace of mind that the project is financially sustainable for the long term.

Ongoing Improvements and Adjustments

Unlike traditional projects where a website is “completed” and handed over, we continually work with our clients to update, improve, and refine their digital products. This iterative process ensures the platform evolves with user needs and new technologies, and it keeps the product relevant long after the initial launch.

Example: APAQ-W’s Digital Ecosystem

Collaborating on Multiple Platforms with a Centralized Approach

APAQ-W needed a digital ecosystem that could support multiple initiatives across several websites, all while maintaining brand consistency and ease of management. From Tabledeterroir, which promotes local farm-to-table food, to Jeclicklocal, which connects users with regional vendors, APAQ-W wanted to deliver consistent, high-quality experiences across platforms.

Roadmap Sessions

Every three months, we meet with APAQ-W to review the status of each site, set new goals, and align on the next quarter’s priorities. This structure ensures ongoing progress and allows APAQ-W to quickly adjust to new market conditions or organizational needs.

Shared Back-Office System

We developed a centralized back-office platform that allows APAQ-W’s team to manage content for all their websites in one place. This makes content updates faster and more consistent while reducing administrative complexity.

Financial Projections and Reporting

APAQ-W’s leadership receives quarterly financial updates that project costs for the next 6 to 12 months. This level of transparency allows them to manage their budget effectively and ensures there are no unexpected expenses as the project progresses.

Conclusion

Master Agreements for Lasting Partnerships

Master agreements with government agencies require more than just technical expertise—they demand trust, transparency, and long-term planning. By building a flexible, scalable framework and engaging in regular, structured roadmap sessions, Agifly ensures that projects stay on track while adapting to evolving needs.

 

Our work with APAQ-W demonstrates the power of this approach, helping them manage multiple websites and stay ahead of market changes through a scalable platform and clear financial visibility.

 

If you’re looking to form a lasting, collaborative partnership to build and manage digital solutions, contact us to discuss how we can help.

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